ZAAR is a donation/reward-based crowdfunding platform that offers an alternative to raise finance for projects and business ideas in order to get them funded.

The ZAAR platform has been established to promote entrepreneurship. This was the first initiative by the Foundation for the Promotion of Entrepreneurial Initiatives (FPEI) which was set up by the Malta Business Bureau and the University of Malta. This initiative is also supported by the Ministry for Economy, Investment & Small Business and the Arts Council Malta.

Aspiring entrepreneurs can finally crowdfund their business ideas through ZAAR – the island’s first designated crowdfunding platform. Crowdfunding allows ideas to take flight by raising small contributions from a large group of people.

ZAAR seeks to address the fact that 30% of local enterprises find it difficult to access the finance they need to develop their products, according to a 2013 study on Access to Finance by the Malta Business Bureau.